Media Management of the Nahdlatul Ulama Da'wah Institute in Promoting Religious Moderation in the City of Padang Sidempuan

Matondang, Ahmad Sultoni and Ritonga, Hasnun Jauhari (2023) Media Management of the Nahdlatul Ulama Da'wah Institute in Promoting Religious Moderation in the City of Padang Sidempuan. Ishlah: Jurnal Ilmu Ushuluddin, Adab dan Dakwah, 5 (1). ISSN 2715-6273 (online) 2714-6510 (print)

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Abstract

The focus of this article is on the socialization of religious moderation in the City of Padang Sidempuan. The city of Padang Sidempuan has a diverse community, both ethnic, cultural and religious. For peace in the area, it is necessary to cultivate religious moderation in the midst of society which is carried out by the Nahdatul Ulama Da'wah Institute. In this socialization, communication and management are needed because in this process there are a series of concepts that must be prepared in a message before the message is channeled to the communicant. The method used is a qualitative method with data collection techniques using interviews and observation then using descriptive analysis. With the finding that in Padang Sidempuan, the Nahdlatul Ulama Da'wah Institute uses social media as their communication tool in socializing the important role of moderation in people's religious life. The Nahdlatul Ulama Da'wah Institute also thinks about a plan, organization, implementation and supervision that is carried out with the aim of influencing the people of Padang Sidempuan. The Nahdlatul Ulama Da'wah Institute uses social media such as Facebook, Instagram, Whatsapp to disseminate their content which leads to forms of counseling through social media with the aim of stimulating the public for the socialization of religious moderation.

Jenis Item:	Artikel
Uncontrolled Keywords:	Media Management, Nahdlatul Ulama Da'wah Institute, Religious Moderation
Subjects:	2X7 FILSAFAT DAN PERKEMBANGANNYA > 2X7.2 Da’wah Islam
Divisions:	Artikel (Jurnal, Koran, Majalah)
Pengguna yang mendeposit:	Ms Nurul Hidayah Siregar
Date Deposited:	21 Jul 2023 05:54
Last Modified:	21 Jul 2023 05:54
URI:	http://repository.uinsu.ac.id/id/eprint/20039

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